Dext Heat Recovery
Brief: To assist with modernising the brand without losing its recognisable features including the design of the website, stationery and product leaflets.
Solution: Make the logo more modern looking, use the same colours and fonts, design the website then create it. Make the brand stand out and eye-catching for the target audience.
Outcome: Branding, stationery, website design, van graphics, product sheets and flyers.
Overview: If I was to do this project again I would maybe add more information onto the website and introduce an online shop where the customers can go an purchase items if they would like. I would also introduce a monthly e-shot so their existing clients can see what is on offer that month.
Dext old logo
Dext refreshed logo
This project I re-designed the logo to give it a fresh look. Keeping the original font but updating the colours and also adding in some evaporation on the 'd' red block.
Web development
Final Website
I then created their new website bringing the branding through on this. The sliders created had big bold statements on to get the users attention. the simplicity and navigation of the site is easy to use.
Van Graphics
Again I applied the logo to their new van to freshen it up with the bright red colour which stands out well on the black.
Case Study
I created a series of case studies for the client, bringing the branding through and pulling out key points and making it easy to read.
Business Cards
Created their business cards in a simple design which would be eye-catching for the target audience.